Destination inÂ鶹´«Ã½s
Destination inÂ鶹´«Ã½s
As the fourth installment in Â鶹´«Ã½â€™s acclaimed inÂ鶹´«Ã½s series, Destination inÂ鶹´«Ã½s offers a data-driven exploration of how incentive travel program destinations are chosen.
The inÂ鶹´«Ã½ series – Destination inÂ鶹´«Ã½s
Â鶹´«Ã½ Foundation has always been steadfast in its mission to advance the understanding and value of incentive travel through education and research. With the release of Destination inÂ鶹´«Ã½s, we are proud to add another essential chapter to our acclaimed inÂ鶹´«Ã½s series. Following in the footsteps of previous studies — Corporate inÂ鶹´«Ã½s, Leadership inÂ鶹´«Ã½s and Participant inÂ鶹´«Ã½s — this fourth installment provides unparalleled insights into the factors influencing destination selection in 2025 and beyond.
What is Destination inÂ鶹´«Ã½s?
From uncovering the drivers behind destination choice to assessing the role of budget, marketing strategies, and best practices, Destination inÂ鶹´«Ã½s delivers actionable insights for DMOs, DMCs and other destination suppliers. This study reveals emerging preferences for new and unique destinations, highlighting a growing focus on safety, security, and cost considerations.
Drawing on exclusive data from Â鶹´«Ã½â€™s own Incentive Travel & Motivational Events (IT&ME) survey and the annual Incentive Travel Index (ITI), Destination inÂ鶹´«Ã½s provides unparalleled clarity on what matters most to planners. This essential resource equips you to align with buyer needs and adapt to a rapidly evolving incentive industry landscape.
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