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Since 1987, �鶹��ý Foundation has invested $10 million USD in the business events industry, making professional development, educational, and career-changing impacts for incentive travel professionals.

I love being part of �鶹��ý and sharing how �鶹��ý and �鶹��ý Foundation have changed my life.

In 2005, after a 15-year career in the luxury property sector, I accepted an offer to join the global sales team for LXR Luxury Resorts, now the Waldorf Astoria Collection, based at The Boca Raton (also home of �鶹��ý Classic 2022). Right after my orientation, I was told I would  be responsible for the Southeast US territory — a market where I didn’t have a single contact. Luckily, �鶹��ý and �鶹��ý Foundation changed that.

I met a member in Atlanta who was forming a new chapter, �鶹��ý Southeast USA. He assured me that by joining this new chapter, I’d meet everyone I needed to be successful in my new market. And he was right.  

I’ve been a member of other industry trade associations, but what’s unique about �鶹��ý is how you come together as a community and get to know people fast. I’ve been honored to hold various chapter roles, including serving as a member committee, the �鶹��ý Southeast USA Board as the chapter’s treasurer and president.

Through �鶹��ý and �鶹��ý Foundation events, it took me just two years in my new job to achieve what I’d previously accomplished in 10. I credit �鶹��ý and �鶹��ý Foundation with adding authentic, immense value that’s helped me find success in my field, to the extent that I achieved the “Circle of Excellence” within that company.

Fred currently serves as Director of Incentive Sales for .